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Google search algorithms are not impartial. They can be biased, just like their designers.

Image: Algorithms of Oppression The top result for the question "Did the Holocaust happen?" was the Nazi site Stormfront. Cadwalladr concluded that Google was prioritizing popular results rather than more reliable ones such as Wikipedia, because organizing searches by popularity is appealing to Google's advertisers. Google's stranglehold on information, and the public's assumption that Google information is reliable and neutral, can cause concrete harm. There is evidence that accounts connected to the Russian government bought ads on Google related to the 2016 election, for example. The goal of these ads was uncertain, but it points to the possibility that foreign powers or interested parties could actively try to influence Google results to affect election in the same way they attempted to spread disinformation through Facebook and Twitter. Search algorithms are created by people and reflect, not just the racist and sexist biases of users, but the racist and sexist biases of their designers. In her book, Noble also points out that reports on Dylann Roof's manifesto reported that he was radicalized by a Google search. Roof, a white supremacist who murdered nine black people in a Charleston church, wrote in 2012 that he " typed the words 'black on White crime' into Google, and I have never been the same since." The first result Roof got was for the website of the Council of Conservative Citizens, identified by the Southern Poverty Law Center as a white supremacist organization. This site falsely presented black people as engaged in frequent violent assaults on white people.

For the original version including any supplementary images or video, visit https://www.nbcnews.com/think/opinion/google-search-algorithms-are-not-impartial-they-are-biased-just-ncna849886

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Media playback is unsupported on your device Media captionVolker Haag from the Thünen-Institut for Wood Research carried out the tests "Since last year, we have been looking into the charcoal business as a high risk area. We have found charcoal where we were uncertain about where it came from. We thought 'hmmm, this looks different from what we had expected'." Mr Carstensen said that the charcoal business is considered "high risk". The supply chains are complex and, as a result, in the last year, the FSC has retracted certificates from 21 companies which were found to be selling unsustainable products. The FSC has more than 200 million hectares of forests, across the globe as what it calls certified forests but not all of them are mapped. According to UN figures, the UK imported nearly 90,000 tonnes of charcoal last year, up from around 70,000 tonnes in 2016. The charcoal came from different places, including Nigeria and Paraguay where deforestation is a major issue. Last year, the two countries supplied 10,000 tonnes of charcoal each to the UK. Conservationists in Nigeria, which has one of the highest deforestation rates in the world, are quite worried.

https://www.bbc.co.uk/news/science-environment-44880398
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